Si vous croyez encore qu’il y a pas moyen de mesurer le marketing sur les médias sociaux, détrompez-vous! Il y en a une centaine!
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Si vous croyez encore qu’il y a pas moyen de mesurer le marketing sur les médias sociaux, détrompez-vous! Il y en a une centaine!
Lire la suiteJe vous présente en cette fin d’année un amalgame de prédictions 2010 concernant le marketing et le Web ainsi que des liens vers plusieurs autres prédictions sur la prochaine année.
Lire la suiteVoici 10 autres leçons en marketing inspiré par Google.
Lire la suiteLe mois dernier, j’ai répondu au blogue de Touché! ou ils proposaient la création d’un PEB sur Internet et pourquoi nous n’en n’avions pas encore créer un. Je propose plutôt d’adapter la présentation de données de performance média (présenté aux clients) vers des impressions au lieu des PEB.
Lire la suiteComment se diffère l’auditoire de Facebook, LinkedIn, MySpace et Twitter? Anderson Analytics a récemment réalisé une étude pour déterminer justement cela.
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