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Display Advertising Myth #2 – It doesn’t work

2015/09/02 Samuel-f Parent Advertising, Display Advertising, Ad Fraud

This entry is part 3 of 8 in the series Custom training

I thought I’d share another common display advertising myth ; display ads DO work, when done right!

Display Advertising Myth #1 – Never as good as search

2015/08/19 Samuel-f Parent Display Advertising, Advertising, SEM / SEO

This entry is part 5 of 8 in the series Custom training

Here’s one myth I like to debunk when I teach and I always get a bunch of Ahhhs and Ohhhs when I do so. I thought I’d share a common display advertising myth with you here and now.

Digital is not another media

2015/06/24 Samuel-f Parent Vidéo, Classifieds & Directories, Advertising, SEM / SEO, Display Advertising, Email marketing

The number one error traditional media people often do is to present digital as “another media”. Digital is not another media. It is a whole universe of media.

display ad

Display Advertising Myth #2 – It doesn’t work

Display Advertising Myth #1 – Never as good as search

Digital is not another media

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