Titan Interactive is owned by Samuel Parent. He has a long and diverse background in marketing, communications, and digital media. His career has taken him from marketing research to advertising agencies, media sales to the general management of the digital department of a major media operator.
He has represented IAB Canada in Quebec from 2001 to 2015. His responsibilities in this role, as well as his other occupations, have perfected his knowledge and skills in a great many digital disciplines. this allows him to see the big picture and objectively weigh the pros and cons of each opportunity, all depending on the situation.
Samuel’s difference is his objectivity and breadth of knowledge. Rather than a specialist of any kind, Samuel is a digital marketing generalist. He can clearly see across all digital marketing, communications and advertising disciplines and tactics. He is thus at ease with: