Required news gathering tech know-how for digital sales people

This entry is part 6 of 8 in the series Media Sales Tech

The old way of staying up to date on your industry, your media and your clients was to read industry journals, magazines, the local and / or national newspaper (be it printed or digital) and newsletters. In come RSS readers and social media aggregators to save you much time and simplify the scanning and reading process as well as highlighting important sought after information.

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Required Ad Tech knowledge for digital media sellers

This entry is part 3 of 8 in the series Media Sales Tech

Do you work in media sales, or more specifically in digital media sales? Whether it is your sole responsibility or part of it, you need a minimum amount of knowledge about the ad tech your company employs and that which your competitors and clients use. You also need an understanding of the other marketing related technologies, systems and tools used by your company, competition and clients to fully understand the opportunities at your fingertips and how clients really track what they measure.

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Required marketing tech knowledge for digital media sellers

This entry is part 1 of 8 in the series Media Sales Tech

Do you work in media sales, or more specifically in digital media sales? Whether it is your sole responsibility or part of it, you need a minimum amount of knowledge about the ad tech and marketing tech your company employs and that which your competitors and clients use. You also need an understanding of the other marketing related technologies, systems and tools used by your company, competition and clients to fully understand the opportunities at your fingertips and how clients really track what they measure.

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