Business

Future forecast – 2022 & beyond

Future forecast – 2022 & beyond
This entry is part 1 of 20 in the series 2022 & Beyond

What does next year (2022) hold in store for us? Last year (2020) was memorable in all the wrong ways. This year (2021) holds such promise, despite a rocky start (US Capitol Siege + Covid-19 still here for the better part of the year). Still, I look to the future with wonder and expectation. Here […]

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My 2021 Predictions

My 2021 Predictions
This entry is part 9 of 10 in the series 2021 Predictions

I’ve now published 7 articles where I collected and curated predictions for the coming year. However, as I started doing last year, I’m pushing this effort one step further. I’m also providing you with my 2021 predictions on a number of topics. Mind you, as I believe myself to be an expert where digital marketing […]

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2021 Technology Predictions

2021 Technology Predictions
This entry is part 8 of 10 in the series 2021 Predictions

What are the biggest 2021 technology predictions made by the experts? More specifically, what do you think will actually happen next year, versus what’s wishful thinking? 2021 Predictions 2021 predictions are divided into 8 posts: 2021 predictions 2021 marketing predictions 2021 ad spend forecasts 2021 advertising predictions 2021 mobile predictions 2021 social media predictions 2021 […]

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2021 Ad Spend Forecast

2021 Ad Spend Forecast
This entry is part 3 of 10 in the series 2021 Predictions

What is the 2021 ad spend forecast looking like? What are the experts predicting? Personally, my feeling, after having prepared this article, is that it will be slow going despite the anticipation for a change and our hurriedness to return to normal. 2021 Ad spend forecast 2021 predictions are divided into 8 posts: 2021 predictions […]

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2021 Predictions – are you ready?

2021 Predictions – are you ready?
This entry is part 1 of 10 in the series 2021 Predictions

2021 is just around the corner and we all want to know what to expect. What are the 2021 predictions across several specific topics such as marketing and technology? Given the year we have had, with all of the downs (Covid-19, US elections, anti-racism marches and protests across the US and elsewhere, natural catastrophes…), I […]

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Political Ads Program Webinars

Political Ads Program Webinars

Last year, in anticipation of the federal election that was approaching in the Fall, the DAAC launched a self-regulatory program for political advertising transparency. This article was originally published by the DAAC on September 18th. I, Samuel Parent, am the French-language representative of the DAAC in Quebec. Political Ads Program Since the program’s launch, we’ve […]

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