Advertising

2020 Social Media Predictions

2020 Social Media Predictions
This entry is part 6 of 8 in the series 2020 Predictions

Today we dive into 2020 social media predictions. What do you expect will come about in the coming year where social media is concerned? Let us know below. Article updated February 12th 2020 2020 Predictions 2020 predictions are divided into 8 posts: 2020 business predictions 2020 marketing predictions 2020 ad spend forecasts 2020 advertising predictions […]

Read More

2020 Advertising Predictions

2020 Advertising Predictions
This entry is part 4 of 8 in the series 2020 Predictions

What are the 2020 advertising predictions? What do the experts say? These 2020 advertising predictions aren’t only for online, but for offline media as well! More specifically, we’ll divide these into advertising in general, ad agencies, ad blocking, digital advertising, coupons, media, local media, media sales, ad tech, mobile, newspapers, native advertising, radio, programmatic, search […]

Read More

Do Facebook ads work?

Do Facebook ads work?

Recently, I came across this question on Quora – Do Facebook ads work? Several others had already responded, most with case studies or specific formulas. I regularly spend a little time on Quora to answer questions people have about online advertising and marketing. My answer differs in that’s it is a little more theoretical. I decided […]

Read More

2020 Ad Spend Forecast

2020 Ad Spend Forecast
This entry is part 3 of 8 in the series 2020 Predictions

What is the 2020 ad spend forecast looking like? What are the experts predicting? 2020 Ad spend forecast 2020 predictions are divided into 8 posts: 2020 business predictions 2020 marketing predictions 2020 ad spend forecasts – today 2020 advertising predictions – Friday 13th 2020 mobile predictions – Monday 16th 2020 social media predictions – Wednesday […]

Read More

2020 Predictions – are you prepared?

2020 Predictions – are you prepared?
This entry is part 1 of 8 in the series 2020 Predictions

What are the 2020 predictions in the fields of marketing and advertising? Every year I publish a round-up of the various blog posts that crop up on the web predicting what next year will be like. As I collect these from the beginning of the year onwards, they really add up.  Like last year, I’m […]

Read More

What are interest-based ads?

What are interest-based ads?

Recently, I came across this question on Quora – What are interest-based ads? I regularly spend a little time on Quora to answer questions people have about online advertising and marketing.  I decided to answer, and further share that answer on my blog. Interest-based ads, also known as online behavioral advertising, are ads that advertisers […]

Read More

Winter is upon us – Meteo Routes is ready!

Winter is upon us – Meteo Routes is ready!

Winter is fast approaching and if you have not already settled on a weather solution for winter viability, you should consider MeteoGlobale’s Meteo Routes solution. Meteo Routes is the tool you need to anticipate, and best manage problematic winter weather events. It is a dashboard by which you will access atmospheric weather forecasts, as well […]

Read More