What is coming in the years ahead for sports marketing? Have any of the recent changes due to the global pandemic had a lasting impact on how we market sports in the future? Where will the Olympics take place next? I have compiled for you a 2023 sports marketing forecast.What is coming in the years […]
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Last week I covered most streaming media predictions. However, I left out the video on demand. Today, in part 2 of the 2023 Streaming Media Forecast, I’ll cover the 2023 SVOD forecast. In part 1, published last week, we covered Audio Streaming, CTV, Social TV, and Video present forecasts all the way to 2030. Part […]
Read MoreIt is time now to turn our attention to streaming media from the consumer’s point of view. How will connected television, video streaming platforms, and audio streaming services evolve? I’ve compiled for you the 2023 streaming media forecast and it spans well beyond next year. In fact, this article, part 1, which covers Audio Streaming, […]
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2023 is already creeping upon us. We know the death of the 3rd party cookie has been delayed to the end of 2023, but what else should we expect for online advertising then? What shape will online advertising 2023 take? And beyond? 2023 & Beyond Digital Advertising Predictions Please note that some of these predictions […]
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What’s the 2023 ad spend forecast? While we’re at it, what should we expect going forwards? In 2020, ad spending took a major hit due to the coronavirus pandemic. In 2021 it rebounded, but it still wasn’t a “normal year”. You can check out my 2022 ad spend predictions here, but in this post, we’re […]
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So, what should we expect from TV, Newspapers, and other traditional media in the coming, WE HOPE, post-pandemic years? Today I reveal to you my curated 2023 traditional media forecast. Herein you’ll find future predictions from years before the pandemic, and from these past 2 pandemic years where much has been reconsidered. This is an […]
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What are the biggest 2022 technology predictions made by the experts? More specifically, what do you think will actually happen next year, versus what’s wishful thinking? 2022 Predictions The 2022 predictions are divided into 8 posts: 2022 In General Business Marketing Ad Spend Media & Advertising Mobile Marketing Social Media Technology 2022 Technology Predictions In […]
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What are the 2022 Media & Advertising Predictions? What do the experts say? These 2022 advertising predictions are not only for online but for offline media as well! More specifically, we’ll look at the various media individually, ad agencies, and media sales. Mind you, we have already covered ad spend forecasts, per media, in our […]
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What is the 2022 ad spend forecast looking like? What are the experts predicting? 2022 Ad spend forecast The 2022 predictions are divided into 8 posts: 2022 In General Business Marketing Ad Spend Media & Advertising Mobile Marketing Social Media Technology Today, discover 2022 ad spend forecasts for Digital, Local markets, Mobile, Newspapers, Sports, and […]
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As a social media strategy evolves, its success is more likely to depend on the use of video rather than text. This makes sense because people are more inclined to watch a video about a product or service than read about it. And if they want to know how a product works, they’ll usually look […]
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