Par / by : Samuel-f Parent

Online sales versus in-store sales

Online sales versus in-store sales

What are the differences between online sales and in-store sales? No, but seriously, let’s look beyond the obvious! An acquaintance recently shared an infographic from RedBrain, thinking that I would be interested. She was right! Just visit my Pinterest account to see the extent of my interest in infographics. 11 companies: online and offline The […]

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Titan Interactive offers team building activities

Titan Interactive offers team building activities

In the summer of 2017, Titan Interactive launched Tourist Scavenger Hunt for tourists and locals in a number of cities in Europe and North America. Rapidly, we realized our activity was gaining the favor of companies organizing team building activities. Similarly, conferences organizers use our scavenger hunts for all attendees when our starting location is […]

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Enhanced Consumer Choice Tool for Interest-Based Advertising

Enhanced Consumer Choice Tool for Interest-Based Advertising

The Enhanced Version of the Tool Addresses Non-Cookie Technologies, Offers Improved Consumer Interface and Enhanced Choice Options TORONTO – March 19, 2018 The Digital Advertising Alliance of Canada (DAAC) today unveiled an enhanced version of their consumer choice mechanism. It allows setting preferences about data collection and used for online interest-based advertising. “Enhanced Consumer Choice […]

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The Best CMS for a Company Website in 2018

The Best CMS for a Company Website in 2018

The internet today has undoubtedly evolved into something that is important and essential to our daily lives and the society as a whole. Ever since its introduction in the early 90s, the internet has slowly developed into a virtual platform that not only allows people all around the world to communicate but also to put […]

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Additional Guidance Released for the Canadian AdChoices Program

Additional Guidance Released for the Canadian AdChoices Program

The new guidance covers additional ways marketers may be reaching consumers using interest-based advertising and how the self-regulatory program applies TORONTO, ONTARIO – June 1, 2018 – The Digital Advertising Alliance of Canada (DAAC) has published a document called the “Supplementary Guidance for the DAAC Principles” in order to provide direction to participants for how to stay in […]

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