
2022 has already begun and I’m already late in delivering you my annual predictions for the year to come. For me, 2021 has been a busy year, and 2022 is looking like it’ll be even busier! So, what 2022 predictions are experts making in general, and more specifically for marketing and technology?
Every year I publish a round-up of the various blog posts and news articles that crop up in my daily news reading. Whenever an article states a year in its title, like “2022 Predictions about …” I set them aside for this annual compilation.
As in years past, I am dividing up 2022 predictions into multiple thematic posts.
An important/interesting note to these predictions is that some were published quite a few years ago in some cases – check the publishing dates which I leave there for that very purpose.
It is fun to see how the future is panning out now comparative to what we thought would happen say, 5 years ago.
2022 Predictions
The 2022 predictions are divided into 8 posts:
- In General, today
- Business,
- Marketing
- Ad Spend
- Media & Advertising
- Mobile Marketing
- Social Media
- Technology
Today, discover 2022 predictions for Cinema, Population, Travel, and more.
2022 in general
- USD/CAD falls as Bank of Canada boosts 2022 outlook, ForeXLive, by Adam Button, Jan 20, 2021
- EIA expects crude oil prices to average near $50 per barrel through 2022, EIA, 21 Jan. 2021
- Visualizing Biden’s $1.52 Trillion Budget Proposal for 2022, Visual Capitalist, by Carmen Ang, March 2021
- FR – Découvrez les 112 nouveaux emojis pour 2022, BDM, by Héloïse Famié-Galtier, Sept 15 2021
- Expect Political Awareness, Viewer Engagement To Rise In 2022, MediaPost.com: MediaDailyNews, Dec 20, 2021
- 2022 New Year’s resolutions: positive change is in, GWI, by Katie Gilsenan, Jan 11, 2022
- 2022 – what can go wrong?, Advanced Television, by Nick Snow, Dec 20, 2021
- FR – Leadership, gestion et développement : suggestions de lecture 2022, Blogue | La science de la vente, by emeline.gleitz@primaressource.com (Émeline Gleitz), Dec 30 2021
- My 3 Words for 2022, CHRIS BROGAN, by chrisbrogan, Jan 2, 2022
- My Three Words for 2022, Christopher S. Penn : Awaken Your Superh…, by Christopher S Penn, Jan 3, 2022
- Media Trends For 2022: Consolidation, Commerce And First-Party Data, AdExchanger.com: Exchanging Ideas On Dig…by Anthony Vargas, Jan 3, 2022
- FR – 8 outils gratuits à connaître pour bien débuter 2022, BDM, by Estelle Raffin, Jan 5 2022
- Key Holidays and Celebrations of Note for 2022 [Infographic], Social Media Today – Latest News, by Andrew Hutchinson, Jan 6, 2022
- Prediction Consensus: What the Experts See Coming in 2022, Visual Capitalist, by Nick Routley, Jan 7, 2022
- 2022 Will Be A Transformative Year – My Predictions, The Kmiec Ramblings,
- Tendances 2022 : l’importance de la collaboration pour les professionnels du digital, BDM,
Automotive
- Acura Tells the ‘Origin Story’ of the 2022 MDX, Adweek Feed, by David Cohen, March 2021
- 2022 Top Automotive Business Trends, Gartner Blog Network, by Pedro Pacheco, Jan 11, 2022
Population
- India will be world’s most populous country by 2022, U.N. projects, mashable.com by Andrew Freedman Jul 30, 2015
- CMOs Must Prioritize Customer Journey Orchestration in 2022, Gartner Blog Network, by Kristina LaRocca-Cerrone, Dec 22, 2021
Cinema
- Pandemic, Streaming Gains Hamper 2022 Theatrical Movie Releases, MediaPost.com: MediaDailyNews, Dec 15 2021
- AMC To Screen 2022 Warner Bros. Films For 45 Days Prior To Streaming Debuts, MediaPost.com: MediaDailyNews, Aug 15 2021
Environment / Sustainability
- Sustainability in 2022: The e-waste problem, GWI, by Tom Morris, Jan 4 2022
Economy
- Newsroom: US mortgage debt to surpass $14 trillion in 2022, eMarketer, Jan 13 2022
- 2022: Supply Chain Pressures and Equilibrium, Gartner Blog Network,
eSports
- FR – Marché mondial eSports : hausse de 28% jusqu’en 2022, ActusMédias by Yannick, Nov.29 2018
- Three More Years: Sports Interactive Extends Partnership with Bidstack until 2022, ExchangeWire.com, Oct.2019
Food & Drink
- Bacardi: Pandemic Years Will Fuel 2022 Cocktail Trends, MediaPost | Marketing Daily, Dec 28 2021
- Coke/Pepsi Set For Hard Seltzer Showdown In Early 2022, MediaPost | Marketing Daily, Oct 15 2021
Gaming
- 850m people to watch games content by 2022, Advanced Television by Editor, June 2018
- Gaming industry to reach $2.8 billion by 2022 and contribute around 5% to Media and Entertainment’s market share: DTTL Report, BI INDIA PARTNER, JAN 20, 2021
- The Samsung Gaming Hub launching in 2022, Advanced Television, Jan 5 2022
Health
- Mental Health Crisis Looms, But Americans ‘Hopeful’ 2022 Will Be Better, MediaPost | Marketing Daily, Jan 11 2022
Money
- 5 Commercial Banking Trends to Watch in 2022, Gartner Blog Network, by Benjamin P. Seesel, Dec 15 2021
- PayPal Core to Surpass $1 Trillion in Payment Value in 2022, eMarketer Articles, Dec 16 2021
Music
- Forecast: Digital Music Streaming Ad Revenues To Hit $7.7B In 2021, $9.4B In 2022, MediaPost.com: MediaDailyNews, Oct. 10 2021
NFT
- NFTs Boom In 2022, Fill A Void For Brands Looking To Connect With Consumers, MediaPost | Inside Performance, Dec 29 2021
Pharma & Health Care
- Vaccines rolling out, but health restrictions could remain in place ‘through to 2022,’ says Haggie, CBC, Jan 4 2021
- Sensor maker Valencell expects more blood pressure-sensing wearables in 2022, CNet, by Scott Stein, Jan 12 2021
Security
- FR – Cybersécurité : contre quels types d’attaques se prémunir en 2022 ?, BDM, by Héloïse Famié-Galtier, Jan 7 2022
Travel
- No international travel for Australians until 2022m by GCT TEAM, Jan 22 2021
- United Airlines plots 2022 rebound with big dose of IT, ZDNet, by Larry Dignan, Jan 21 2021
- Budget-Friendly Places to Visit in 2022, The Blonde Abroad, Jan 5 2022
- Travel Bucket List for 2022 , The Blonde Abroad, Jan 6 2022
- A guide to travel insurance in 2022, Travel Insurance Marriott, Washington Post Travel, by Christopher Elliott, Jan 7 2022
- How an eDreams Prime subscription can save you money on travel in 2022, y Travel Blog, by Caroline Makepeace, Jan 9 2022
Space
- FR – L’Europe lancera en 2022 la sonde Juice pour étudier Jupiter, fr.canoe.ca Dec 9, 2015