Future forecast – 2022 & beyond 2021/01/27 Samuel-f Parent Health, Travel, Gaming

What does next year (2022) hold in store for us? Last year (2020) was memorable in all the wrong ways. This year (2021) holds such promise, despite a rocky start (US Capitol Siege + Covid-19 still here for the better part of the year). Still, I look to the future with wonder and expectation. Here is my annual future forecast for 2022 and beyond.

Let me start by inviting you to check out my 2020 year in review: in general, in media, in marketing, and in social media.

I’ve also just published predictions for 2021: in general, for marketing, for ad spend, for advertising, for mobile, for social media, for technology, and my own predictions for 2021.

2022 predictions & beyond

This year’s future forecast series of articles covers a wide variety of topics. They’ll be split into themes, as I’ve done in years past, published once weekly.

How far does “& beyond” imply? Some predictions I’ve gathered for you go well beyond 2100.

Today, I start with the future in general and a few disparate topics. In the coming weeks and months, we’ll go through all the same categories you expect to see (much more granular than my 2021 series of articles. There are 17 articles in all.

The Future In General

2022

• EIA expects crude oil prices to average near $50 per barrel through 2022, EIA, 21 Jan. 2021
• USD/CAD falls as Bank of Canada boosts 2022 outlook, ForeXLive, by Adam Button, Jan 20 2021

2023

• FR – Supprimer la seconde intercalaire? Débat repoussé à 2023, fr.canoe.ca Nov 23, 2015

2025

• Anticipating the Internet of 2025, feedproxy.google.com by MikeAnderson@CSScenter.com Apr 4
• This could be what your Halloween looks like in 2025, mashable.com by Alicia Marie Tan Oct 27, 2015
• The New Reality | Suddenly, it feels like it’s 2025. And things look good., Marketo Marketing blog, by gadimova, May 2020

2030

• Things We Still Want to See in the Year 2030, mashable.com by Annie Park, 2014
• 2030: How 4 smart cities are gearing up for the future, mashable.com by Eli Epstein Mar 5, 2015
• Brexit could cost UK advertising market £1bn by 2030, zenithoptimedia.com by Bonnie Jordan Jun 10
• Three Macrotrends Impacting the Journey to 2030, rebeccalieb.com by Rebecca Lieb Nov 1, 2017

2039

• ZenithOptimedia identifies six future trends for the next 25 years (up to 2039), zenithoptimedia.com by Guy Abrahams Jan 21

2045

• FR – Voici de quoi le monde sera fait en 2045, selon Kaspersky, fr.canoe.ca Jan 30, 2015

2050

• Looking Forward: 2050 in the Eyes of the American Public, from Daily Infographic by Julie Tabouli

2067

• Will People Still Be Googling in 50 Years?, emarketer.com Nov 13, 2017

2116

• FR – À quoi ressemblera le monde en 2116?, fr.canoe.ca 2016

2117

• This Amazing Ad Takes a Bleak but Loving Look at Christmas in the Year 2117, adweek.com by Adweek Staff, Dec 4, 2017

Gaming

2022

• 850m people to watch games content by 2022, Advanced Television by Editor, June 2018
• Gaming industry to reach $2.8 billion by 2022 and contribute around 5% to Media and Entertainment’s market share: DTTL Report, BI INDIA PARTNER, JAN 20, 2021

2023

• VR game revenues to reach $8.2bn by 2023, Advanced Television by Editor, Jan. 2019
• Report: Games revenue to top $200bn by 2023, Advanced Television, May 2019
• Research: Video games market worth over $200bn by 2023, Advanced Television, Sept. 2020

2025

• FR – Ubisoft et Yannis Mallat ont de grandes ambitions pour 2025, ActusMédias by Yannick, Dec.1 2018
• Forecast: Video game subs revenue at $11bn by 2025, Advanced Television, Oct. 2020

2027

• FR – « Ubisoft prévoit de créer 1 000 emplois au Québec d’ici 2027 », Isarta Infos – Actualités Marketing, Com…by Kévin Deniau

Health

2022

• Vaccines rolling out, but health restrictions could remain in place ‘through to 2022,’ says Haggie, CBC, Jan 4 2021
• Sensor maker Valencell expects more blood pressure-sensing wearables in 2022, CNet, by Scott Stein, Jan 12 2021

2025

• Global Cannabis Market Grows 38% in 2020 / Tops $47 Billion by 2025 – BDSA Reports, Ad Operations Online, by Ad Tech Daily, Oct. 2020
• In The Year 2025, Will The Upfront Still Be With Us? What About COVID-24?, MediaPost.com: MediaDailyNews, July 2020

Leadership

2030

• 140 CEOs on What it Will Take To Be a Leader in 2030, jacobm, by Jacob Morgan, March 2020

Travel

2022

• No international travel for Australians until 2022m by GCT TEAM, Jan 22 2021
• United Airlines plots 2022 rebound with big dose of IT, ZDNet, by Larry Dignan, Jan 21 2021

2024

• What Will Travel Look Like in 2024?, mashable.com by Jessica Plautz, 9 Apr, 2014

2028

• In Flight Comms worth $36bn by 2028, Advanced Television, May 2019

2045

• What will U.S. transport look like in 2045?, mashable.com by Jessica Plautz Feb 3, 2015

2050

• United Airlines Aims to Go ‘100% Green’ by 2050 Through Carbon Capture, Adweek Feed, by Ryan Barwick, Dec. 10 2020

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