2020 Traditional Media Ad Spend Forecasts 2019/02/06 Samuel-f Parent Advertising, Traditional media, Ad Fraud

2020 Traditional Media Ad Spend Forecasts
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Are you already wondering what 2020 traditional ad spend forecast to expect? I’ve compiled them for you, as well as those beyond 2020.

This series of posts is now an annual feature on this blog. However, this year they’ll be shorter and published weekly.

2020 Traditional Ad Spend Forecasts

This post covers traditional ad spend forecasts from 2020 through 2100. They cover Cinema, Newspapers, Radio, OOH, and Television.

My next posts over the coming weeks will dive into science, consumer behavior, ad spend in every detail, mobile marketing, television, local advertising, social media, technology, wearables and many other topics – stay tuned!

Oddly enough no one is making predictions for future of magazine ad spend. That were no predictions in the last 4 years for each of these media’s future! I guess the future isn’t too bright there.

Please note that some of these predictions are in French. They are indicated with FR – before the prediction.

AD SPEND

See below-separated ad spend categories for Online, Mobile, TV, Programmatic, Out of home, Local Markets, Video, Social Media, Sports

2020

2021

Local Markets Ad Spend

2020

2021

Newspaper Ad Spend

2021

2022

 

Outdoor / Out Of Home Ad Spend

2020

Radio Ad Spend

2021

TV Ad Spend

2020

2021

2023

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