
- 2017 Predictions – are you ready?
- 2017 Technology Predictions
- 2017 Ad Spend Predictions
- 2017 Advertising Predictions
- 2017 Marketing Predictions
What are the 2017 predictions in your field of marketing or advertising?
Every year I publish a round-up of the various blog posts that crop up on the web predicting what next year will be like. As I collect these from the beginning of the year onwards, they really add up. Like last year, I’m dividing up 2017 predictions into multiple thematic posts.
2017 Predictions
2017 predictions are divided into 5 posts this week:
- 2017 in general, business, marketing & technology (Monday)
- Marketing predictions (Tuesday)
- Ad Spend (Wednesday)
- Advertising (Thursday)
- Technology (Friday)
Today, discover 2017 predictions for :
- Business
- Consumers
- Ecommerce
- Food
- Gaming
- Human Resources
- Media sales
- Packaging
- Science
- Security
- Sports
- Telecom
- Travel
THE FUTURE IN GENERAL
- Progress Towards Canada’s Moonshot Goal: Anyone Can Do Anything Online by 2017, from Canadian Digital Media Network by Andrea Wahbe
- Half the world online by 2017, advanced-television.com
- FR – Nicole Kidman dans Wonder Woman en 2017 ?, geeksandcom.com by Pierre Dussaule Nov 6
- FR – Tourisme Montréal promet d’être beaucoup trop bruyant en 2017, actusmedias.com by Yannick
- FR – Des tendances dissonantes pour 2017?, infopresse.com by L’équipe de rédaction Nov 28
- Change how you network in 2017, ryanestis.com
Business
- B2B Marketing: What the Organization of 2017 Will Look Like, from Social Media Today by HeinzMarketing
- Four Unexpected Investment Areas For 2017, mediapost.com
- Marketing to Millennials in 2017: 5 Things to Change in Your Business, socialmediatoday.com by Aleh Barysevich Nov 2
Consumers & Demographics
- Article: Peru to Score Highest Internet User Growth Rates in Latin America Through 2017, emarketer.com Apr 9
- Brands should focus on Gen Z in 2017, warc.com by Warc
- FR – Les 5 tendances consommateurs à surveiller selon Trendwatching, infopresse.com by Gabrielle Jacques Nov 17
ECOMMERCE / M-COMMERCE
- M-Commerce to Account for Nearly a Quarter of E-Commerce Revenues by 2017, from Marketing Forecast from Ad-ology by Shannon Bryant
- Smartphones are expected to account for almost 1 in 4 online sales by 2017, from MMA SmartBrief
- Sharp growth in NFC-enabled payments is predicted through 2017, from MMA SmartBrief
- Mobile Payments Will Top $1 Trillion Worldwide by 2017, from Mashable | The Social Media GuideMobile by Seth Fiegerman
- Sales of Oral Care Products Expected to Reach $6B by 2017, from Marketing Forecast from Ad-ology by Shannon Bryant
- M-Payments To Reach $90B By 2017, from MediaPost | Online Media Daily
- Millennials expected to outspend boomers by 2017, thecenterforsalesstrategy.com by MikeAnderson@CSScenter.com Nov 1
- Mobile economy growth to reach $3.1T by 2017, smartbrief.com Feb 10
- Mobile contactless payments ‘to have 300m users’ by 2017, iabuk.net Jun 6
- Report predicts 2B mobile-commerce users by 2017, smartbrief.com
- Amazon To Become The Biggest U.S. Clothing Retailer By 2017, ipglab.com by Lab Team Jul 21
- Most Digital Buyers Will Make Purchases via a Smartphone by 2017, emarketer.com
- Fr- Commerce électronique: à quoi s’attendre pour 2017?, infopresse.com by Anaïs Brasier Nov 16
- Aussi via ActusMédia, Grenier,
- 6 Reasons Instagram Is Becoming The Ultimate eCommerce Tool for 2017, Social Media Examiner by Dakota Shane Nunley
Food
- McDonald’s Will Start Bringing Your Food Right to Your Table in 2017, adweek.com by Katie Richards Nov 21
GAMING
- Mobile gaming revenues are projected to double in 4 years, smartbrief.com
- FR – L’exclusivité Xbox One Scalebound est repoussée à 2017, geeksandcom.com by David Poulain Jan 5
Human Resources
- Employee Development: Your Most Important Investment For 2017, mediapost.com Oct 7, 2016
MEDIA SALES
- Fearless Selling in 2017 and Beyond, webinknow.com by David Meerman Scott Nov 4
- What to Do Now For Sales Success in 2017, mediasalestoday.com by Jessica Helinski Oct 31
- Why Value Will Drive Sales in 2017, mediasalestoday.com by Jessica Helinski
- Change how you network in 2017, ryanestis.com
Packaging
- Campbell Says Its Packages Will Be BPA-Free By Mid-2017, mediapost.com Mar 30
Science
- SES will majority own O3b by 2017, advanced-television.com by Editor Jan 27
- 2017 – FR – Un mystérieux objet spatial rendra visite à la Terre en 2017, fr.canoe.ca Nov 4
Security
- Security Planning Guide for 2017, blogs.gartner.com by Anton Chuvak, 10/27/2016
SPORTS
- Juniper: eSports to go mainstream in 2017, advanced-television.com
- Wochit: Sports to go fully online in 2017, advanced-television.com
Telecom
- 4G connections to reach ‘a billion by 2017’, iabuk.net
- Mobile-roaming revenue is expected to almost double by 2017, from MMA SmartBrief
- FR – Les frais d’itinérance en Europe seront plafonnés en 2016 puis abolis en 2017, geeksandcom.com by Marc-Antoine Bergeron Côté Nov 3
TRAVEL
- All trains in England and Wales to get free Wi-Fi by 2017, mashable.com by Blathnaid Healy Feb 12