Every year I publish a round up of the various blog posts that crop up on the web predicting what next year will be like – I stick to interactive marketing and relevant topics as this would never end. If you want to see how the predicators did, check out my post from last year: What are experts predicting for 2011? or the one before that 2010 Predictions – want more?
Last December 21st, I published What are 89 experts predicting for 2012? The predictions below are all new articles published since then (over the last 6 weeks), so please go check it out if you haven’t already.
2012 in General (25 articles)
- +5 previous articles
- FR Best of 2011 & Happy New Year, from Marketing On The Beach by Louise Maton
- 2012 Predictions, from Outrider Search Blog by Liz Koch
- 10 executives give their predictions for 2012, from SmartBrief on Leadership
- Look at the Big Picture in 2012, from The Results People by Gord Hotchkiss
- 2012 Predictions | Outrider Search Blog, from Google Alerts – “outrider search”
- Analysts Forecast the Top U.S. Restaurant Trends for 2012, from Marketing Forecast from Ad-ology by Shannon Bryant
- Affluent Consumers to Increase Travel Spend in 2012, from MarketingCharts
- Ad trends to watch out for in 2012, from 4A’s SmartBrief
- Event Marketing to Grow in 2012, from Marketing Forecast from Ad-ology by Kathy Crosett
- 5 Things That Need To Go Away In 2012, from Social Media Today by Jon Burg
- The Year Of More, from Six Pixels of Separation – Marketing and Communications Insights – By Mitch Joel at Twist Image by Mitch Joel
- My 3 Words for 2012, from chrisbrogan.com by ceb
- New Survey Highlights Top Health Care Trends for 2012, from Marketing Forecast from Ad-ology by Shannon Bryant
- Predictions for 2012: Data is Everywhere!, from data management blog – eXelate by Mark S. Zagorski
- 2012 Trends: Big Data, Privacy Concerns, Identity Authentication at the Forefront, from Social Media Today by Elaine Rigoli
- 2012: The Year Of Thinking Big, from MediaPost | Email Insider
- Web Analytics Buyer’s Guide 2012, from Reports from Econsultancy by Econsultancy
- Insights 12 – What Needs to Be on Your Agenda in 2012: Privacy, from Social Media Today by PaulFabretti
- FR 2011 est mort, Vive 2012, from Olivier LUET, Web Marketing & Stratégies Internet by admin
- FR Deloitte : 10 prédictions pour 2012, from Infopresse – Actualités du jour
Ad Spend (13 articles)
- +7 previous articles
- Digital will fuel ad sector growth in 2012, from 4A’s SmartBrief
- Agencies are more upbeat than clients on 2012 spend, from AAF SmartBrief
- 92% of Businesses to Increase Marketing in 2012; Email Marketing, Social Media Are Top Areas of Investment, from Marketing Forecast from Ad-ology by Shannon Bryant
- Ad spend is seen swinging toward mobile marketing this year, from MMA SmartBrief
- Newspaper, magazine, radio ad revenue likely to fall in 2012, from 4A’s SmartBrief
- Mobile Media Spending To Hit $55B In 2012, from MediaPost | Metrics Insider
- Agencies Predict More Ad Spending in 2012, from Marketing Forecast from Ad-ology by Kathy Crosett
Advertising (13 articles)
- +7 previous articles
- Online video ads will come of age in 2012, from SmartBrief on Social Media
- IAB’s Rothenberg looks ahead to 2012, from IAB SmartBrief
- Five online advertising trends to expect in 2012, from Latest Search Marketing – Paid (PPC) content from Econsultancy by Ed Stevenson
- 7 Lead Generation Trends For 2012 — What You Need to Do Right Now, from Mashable | The Social Media GuideBusiness & Marketing by Sponsored Post.
- Will 2012 be remembered as the year of the dog?, from 4A’s SmartBrief
- CPG Trade Promotion, Co-op Ads Shifting to Digital in 2012, from Marketing Forecast from Ad-ology by Kathy Crosett
Business in general (10 articles)
- +3 previous articles
- How will Digital Change Small Business in 2012?, from Mashable | The Social Media GuideBusiness & Marketing by Erica Swallow
- Top 10 New Year’s Resolutions for Small Business Owners, from Mashable | The Social Media GuideBusiness & Marketing by Nellie Akalp
- B2B Enterprises to Return to ‘Tried and True Tactics’ in 2012, from Marketing Forecast from Ad-ology by Kathy Crosett
- 6 Startups to Watch in 2012, from Mashable | The Social Media GuideBusiness & Marketing by Sarah Kessler
- Auto Sales Expected to Continue Growth, Increase in 2012, from Marketing Forecast from Ad-ology by Shannon Bryant
- Automakers to Promote Luxury Units and Leases in 2012, from Marketing Forecast from Ad-ology by Kathy Crosett
- Both Business and Leisure Travel Poised for Growth in 2012, from Marketing Forecast from Ad-ology by Shannon Bryant
Communications (1 article)
Content (6 article)
- +1 previous article
- Making the sale is key to thriving in a transformative 2012, from MMA SmartBrief
- 5 Digital Publishing App Trends to Watch in 2012, from Mashable | The Social Media GuideMobile by Erik Loehfelm
- Crowdsourcing, curation are among content trends expected for 2012, from Custom Content SmartBrief
- Branded content strategies in 2012: from predictions to reality, from Latest Social Media content from Econsultancy by Chris Gorell Barnes
- Top 10 Marketing Trends of 2012, from Jeffbullas’s Blog by Sookie Shuen
Ecommerce (12 article)
- +1 previous article
- 8 Ways Digital Will Improve B2B Sales in 2012, from Mashable | The Social Media GuideBusiness & Marketing by Guy Nirpaz
- 2012: Year of Empowered and Assertive Digital Customer, from Social Media Today by hkotadia1
- 3 Resolutions for Excellent Customer Service in 2012, from The Social Customer by Pretium
- Consumer spending is expected to face “headwinds” in 2012, from 4A’s SmartBrief
- B2B Marketing: What are the biggest B2B opportunities for 2012?, from Marketingsherpa Blog by Daniel Burstein
- E-commerce in 2012: the experts’ view, from Latest Mobile content from Econsultancy by Graham Charlton
- 10 Consumer Trends for 2012, from Mindshare blogs
- EBay chief sees 60% m-commerce growth in 2012, from MMA SmartBrief
- EBay CEO projects $8B in mobile commerce in 2012, from nextMEDIA Source : Headlines
- Supermarket Guru Predicts Top Ten Food Trends for 2012, from Marketing Forecast from Ad-ology by Shannon Bryant
- Coffee Segment Poised for Strong Growth in 2012, from Marketing Forecast from Ad-ology by Shannon Bryant
Email (8 articles)
- +4 previous articles
- 2012: The Year Of Thinking Big, from MediaPost | Email Insider
- E-mail segmenting to grow more important in 2012, from ClickBrief
- Four ways managing frequency can make money from email in 2012, from Latest Strategy and Planning content from Econsultancy by Tim Roe
- Let’s Make 2012 The Year Of Mobile Email, from MediaPost | Email Insider
- Nine Email-Related Companies To Watch In 2012, from MediaPost | Email Insider
Human Resources (6 article)
- +1 previous article
- Global bosses face daunting tasks in 2012, from SmartBrief on Leadership
- 5 Ways to Boost Your Digital Media Career in 2012, from Mashable | The Social Media GuideBusiness & Marketing by Hanson Hosein
- 3 New Year’s Resolutions That Should Be On Every CEOs’ List, from The Social Customer by hkotadia1
- New Year’s Resolutions For Smart People, from Social Media Explorer by Jason Falls
- Acquiring talent is the biggest challenge for 2012: report, from Latest Strategy and Planning content from Econsultancy by Patricio Robles
Location Based Services (1 article)
Magazines (1 article)
Marketing (21 articles)
- +8 previous articles
- 10 Simple Marketing and Sales Hacks for 2012, from The Social Customer by ToddSchnick1
- IAB’s Rothenberg: Digital, Brand Ads Breakthrough In 2012, from MediaPost | Metrics Insider
- 7 steps to Internet marketing world domination in 2012, from ClickBrief
- 5 Best Practices for Digital Marketers in 2012, from Mashable | The Social Media GuideBusiness & Marketing by Jonathan Gardner
- Making it happen in 2012, from ClickBrief
- Making the sale is key to thriving in a transformative 2012, from MMA SmartBrief
- Brands and celebrities that will rebound in 2012, from 4A’s SmartBrief
- Top Five Things I Resolve to Never Hear a Marketer Say About Social Media in 2012… And Beyond, from Social Media Today by steve olenski
- Major Marketers Plan Changes for 2012, from Marketing Forecast from Ad-ology by Kathy Crosett
- 2012 Edition: 15 Marketing and Business Trends That Matter, from Social Media Today by RohitBhargava
- Top 10 Marketing Trends of 2012, from Jeffbullas’s Blog by Sookie Shuen
- 5 Ways to Boost Your Online Marketing in 2012, from Social Media Today by Hassan Bawab
Media (11 articles)
- +4 previous articles
- New year might bring rapid change in media universe, from 4A’s SmartBrief
- Looking Ahead to 2012: Predicted Sales Trends, from Media Sales Today by Jessica Helinski
- On the Menu for 2012: Sell the Start and Finish of Dinner, from Media Sales Today by Courtney Huckabay
- What 2012 Holds for the Digital Marketing Industry – A Sneak Preview, from Social Media Today by steve olenski
- Publishers: It’s 2012 – Time to Increase Your Page Yield, from data management blog – eXelate by Benjamin Reid
- A “Shocking” Sales Prediction for 2012, from Media Sales Today by Jessica Helinski
- Will new digital ad capabilities give independents an edge in 2012?, from ClickBrief
- Sales Trends for 2012, from Media Sales Today by Jessica Helinski
Mobile (34 articles)
- +14 previous articles
- Mobile Engagement, Commerce Explode In 2012, from MediaPost | Metrics Insider
- Most U.S. Small Businesses Plan to Buy an iPad in 2012 [STUDY], from Mashable | The Social Media GuideBusiness & Marketing by Peter Pachal
- 2012 outlook: Microsoft buys Spotify, and mobile VoIP surges, from MMA SmartBrief
- Mobile marketing is poised for its year in 2012, from MMA SmartBrief
- 2012 is teeing up as a key year for mobile, from MMA SmartBrief
- Pre-Roll, Mobile Top Video Ad Formats for 2012, from eMarketer Articles
- Mobile is due for wider reach, sharper focus in 2012, from MMA SmartBrief
- SoLoMo: Your Buzzword for 2012, from Social Media Today by RickLiebling
- Windows Phone Won’t Gain Traction In 2012, from MediaPost | Metrics Insider
- SoLoMo: My View of 2012, from The Results People by Angie Dzwonkiewicz
- Even in 2012, More Americans Own TVs Than Cellphones [STUDY], from Mashable | The Social Media GuideMobile by Zoe Fox
- 10 predictions for mobile in 2012, from Latest Strategy and Planning content from Econsultancy by David Moth
- What to Expect From Mobile Marketing Tech in 2012, from Mashable | The Social Media GuideMobile by Matthias Galica
- S&P Capital’s Kessler tempers outlook for mobile ads in 2012, from MMA SmartBrief
- Ad spend is seen swinging toward mobile marketing this year, from MMA SmartBrief
- Why 2012 Is the Year of Mobile Advertising, from Mashable | The Social Media GuideMobile by Ernie Cormier
- Developers will find it ‘increasingly difficult’ to sell paid apps in 2012 – analyst, -from nextMEDIA Source : Headlines
- Samsung to invest a record $41B in 2012, all eyes on mobile, from nextMEDIA Source : Headlines
- Mobile Media Spending To Hit $55B In 2012, from MediaPost | Metrics Insider
- Tech trends of 2012 to boost mobile marketing, from MMA SmartBrief
Music (1 article)
Newspapers (2 article)
- +1 previous article
- Newspaper, magazine, radio ad revenue likely to fall in 2012, from 4A’s SmartBrief
Privacy (1 article)
Public relations (1 article)
Radio (2 article)
- +1 previous article
- Newspaper, magazine, radio ad revenue likely to fall in 2012, from 4A’s SmartBrief
Real Time Bidding (4 articles)
- +2 previous articles
- 5 Reasons RTB In Online Video Explodes In 2012, from MediaPost | Online Media Daily
- Publisher News: 5 Reasons Why RTB for Online Video Ads Will Boom in 2012, from Yahoo! Advertising Blog
Search (17 articles)
- +6 previous articles
- “Facebook” Top-Searched Term for 2011, from MarketingCharts
- Laura Lippay’s 12 Predictions for 2012, from Yahoo! Advertising Blog
- Forecast: Facebook and Google to go head to head in 2012, from SmartBrief on Social Media
- New Year’s resolutions to boost PPC results in 2012, from ClickBrief
- 4 Big Moves Google Should Make in 2012, from Mashable | The Social Media GuideMobile by Peter Pachal
- Look At The Big Picture In 2012, from MediaPost | Search Insider
- 2012 Resolutions For Search Marketers, from MediaPost | Search Insider
- Another search marketer’s wishlist for 2012, from Latest Search Marketing – Organic/Natural (SEO) content from Econsultancy by Heledd Jones
- Five SEM Predictions For 2012, from MediaPost | Search Insider
- 2012 trends in financial services PPC, from ClickBrief
- 16 SEM Predictions, Understand Search + Your World, Guide to Google’s Freshness Score, from Bruce Clay Blog by Jessica Lee
Social Media (68 articles)
- +14 previous articles
- FR Google +, les nouveautés pour 2012, from Marketing On The Beach by MSVK
- 2012: The year of social business, from We Are Social by Robin Grant
- Top 9 Social Media Predictions and Trends for 2012, from The Social Customer by maggiefox – Social Media Group
- Twitter 2012: Bigger and More Ads, from Mashable | The Social Media GuideBusiness & Marketing by Todd Wasserman
- Five Social Media Hang-Ups to Avoid Like the Plague in 2012, from The Social Customer by SocialVolt
- 2012 Social Marketing & New Media Predictions, from The Social Customer by BrianSolis
- 5 Social Technology Predictions For 2012, from The Social Customer by Jon Burg
- Two Compelling Social Media Trends for 2012, from Social Media Today by johnserpa
- 2012 Social Media Predictions: 5 Must-Reads, from Social Media Today by firebelly
- 5 New Year’s Resolutions for the Social Media Professional, from Social Media Today by marymanzo
- 5 Totally SWAG Social Media Predictions for 2012, from Social Media Today by StanfordSmith
- Starting a Blog for Your Business in 2012 – Part 1: Early Challenges, from Social Media Today by DigitalSherpa
- 4 Significant Social Media Trends To Watch For In 2012, from Social Media Today by Mac Ocampo SQB
- Twitter is expected to increase its ad base and revenue in 2012, from SmartBrief on Social Media
- Many social media marketers expect to go deeper in 2012, from SmartBrief on Social Media
- Google+ sign-ups should reach 400M in 2012, from SmartBrief on Social Media
- “Facebook” Top-Searched Term for 2011, from MarketingCharts
- Social Networking in 2012, from Social Media Today by Dave Higgins
- 10 Ways to Expose Yourself on LinkedIn in 2012, from Social Media Today by Victoria Ipri
- 2012: 7 New Trends in Social Media, from Social Media Today by Gloople
- Do You Have Social Media as Part of Your 2012 Marketing Plans?, from Social Media Today by DavidAlanThomas
- 30 Social Media Predictions for 2012 From the Pros, from Social Media Examiner by Cindy King
- Infographic: Social Media Statistics For 2012, from Digital Buzz Blog by Katy Daniells
- Twitter Indicator Could Trump Polls for 2012 Election Measurement, from Mashable | The Social Media GuideBusiness & Marketing by Lauren Indvik
- First Things First for the Social Media Savvy in 2012, from Social Media Today by ClarisaClarity
- Top Five LinkedIn New Year Resolutions for 2012, from Social Media Today by Jenniferlb
- Forecast: Facebook and Google to go head to head in 2012, from SmartBrief on Social Media
- Social Media: What to Expect in 2012, from Social Media Today by jsncafe
- The Top 7 Reasons You Should Implement Social Media Intelligence, from Social Media Today by denisekeller
- SoLoMo: Your Buzzword for 2012, from Social Media Today by RickLiebling
- 6 Social Media Networks to Watch in 2012 [Plus Infographics], from Jeffbullas’s Blog by Jeff Bullas
- 5 Little Wishes To Revolutionize Social Media In 2012, from Social Media Explorer by Mark Ivey
- 7 Social Media Predictions for 2012, from Mashable | The Social Media GuideBusiness & Marketing by Adam Ostrow
- Build Your Social Media Schedule For 2012, from Social Media Today by BradFriedman
- SoLoMo: My View of 2012, from The Results People by Angie Dzwonkiewicz
- Social media in 2012: the experts’ view, from Latest Strategy and Planning content from Econsultancy by Graham Charlton
- Social Media & Sports – 2012 Predictions (Part 1), from Social Media Today by DanielMclaren
- The big ideas that will shape social media in 2012, from SmartBrief on Social Media
- A New Year’s Resolution For The Social Media-rati, from MediaPost | Social Media Insider
- So-Called Predictions For A Social 2012, from MediaPost | Social Media Insider
- How Much Does Social Media Cost Companies in 2012?, from MackCollier.com by Mack Collier
- Online Reputation and Buzz Monitoring Buyer’s Guide 2012, from Reports from Econsultancy by Econsultancy
- 7 Educated Guesses About Social Networks in 2012, from Social Media Today by Bozhidar Bozhanov
- The Only Way to Become a Social Business in 2012, from Social Media Today by PamMoore
- Why social customer service will come of age in 2012, from Latest Social Media content from Econsultancy by Steve Richards
- Ten Social Media Strategies to Define a Successful 2012, from Social Media Today by BrianSolis
- Forecast: Facebook could hit 1 billion users this year, from SmartBrief on Social Media
- 5 Steps to Operationalizing Social Media in 2012, from Social Media Today by jordanv
- An Outlook for Social Media in 2012, from Social Media Today by Luke_4ps
- Top 10 Marketing Trends of 2012, from Jeffbullas’s Blog by Sookie Shuen
- SMBs to Double Social Media Effort This Year and Next, from Marketing Forecast from Ad-ology by Kathy Crosett
- 4 Community Management Predictions for 2012, from Mashable | The Social Media GuideBusiness & Marketing by Meghan Peters
- Insights 12 – What Needs to Be on Your Digital Agenda in 2012? Six of 10 – Social Commerce, from Social Media Today by PaulFabretti
Technology (9 articles)
- 5 Tech Trends to Watch in 2012, from Mashable | The Social Media GuideMobile by Lance Ulanoff
- 5 Social Technology Predictions For 2012, from The Social Customer by Jon Burg
- Please, Not Another Prediction List: 5 Things In European Ad Tech That Will Be Hard To Miss In 2012, from ExchangeWire.com by ExchangeWire
- Technology leads ad industry changes in 2012, from 4A’s SmartBrief
- Even in 2012, More Americans Own TVs Than Cellphones [STUDY], from Mashable | The Social Media GuideMobile by Zoe Fox
- Technology Set to Amplify 2012 Marketing, from Marketing Forecast from Ad-ology by Kathy Crosett
- What to Expect From Mobile Marketing Tech in 2012, from Mashable | The Social Media GuideMobile by Matthias Galica
- 2012 Key Social Technology Predictions from Top Business and Marketing Strategists, from Social Media Today by mlewis1
- Tech trends of 2012 to boost mobile marketing, from MMA SmartBrief
Television (3 articles)
Video (12 articles)
- +3 previous articles
- Peering Into The Future Of Digital Video In 2012, from MediaPost | Video Insider
- Pre-Roll, Mobile Top Video Ad Formats for 2012, from eMarketer Articles
- What’s in Store for Social Video in 2012?, from Mashable | The Social Media GuideVideo by Chris Schreiber
- Pre-Roll, Mobile Top Video Ad Formats for 2012, from eMarketer Articles
- Cartoonification, The New Trend Of 2012, from MediaPost | Video Insider
- 5 Reasons RTB In Online Video Explodes In 2012, from MediaPost | Online Media Daily
- 2012 Video Commerce Predictions, from MediaPost | Video Insider
- How Online Video Advertising Will Evolve In 2012, from MediaPost | Video Insider
- All Grown Up, Video Explodes In 2012, from MediaPost | Video Insider
