Question from Erik Skar on LinkedIn Answers. My answer below.
****************************************************************************************
How can I drive traffic and ultimately get business from my website? www.erikskar.com
This is a new website and I am looking to get distributed to my clients and potential clients in the most efficient manner. Thoughts on successful cost effective vehicles to accomplish this are appreciated. www.erikskar.com
****************************************************************************************
Hi Erick, you should start with the basics,
– Send an email to all your clients inviting them to visit it.
– Ask them to forward the link to their friends.
– Include the address on your business cards and email signature
– ensure your site is optimised for Google to pick it up
– set up social network pages / groups to update fans/clients
– then you can start spending on SEM and display advertising to drive more people who don’t know you to your site.
****************************************************************************************
