Social Media

What are experts predicting for 2011?

Last year I published a similar post (2010 Predictions – want more?), one of my most read last year, so I decided to repeat this year. I also invite you to revisit last year’s post to see what’s actually come true or not. This year, I’ve decided to limit myself to only linking to everyone else’s articles and segmenting them by theme so they may be more relevant to whatever interests you most: Advertising, Business, Consumers, Design, Email, Marketing, Mobile, Social Media

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Social Gaming, by the numbers

Definition All games currently playable within social media networks such as Mafia Wars, FarmVille, Treasure Island, Happy Island, FrontierVille, FishVille, Happy Aquarium, Texas HoldEm, Cafe World, PetVille, Pet Society, Birthday Cards… Reach 25% of American Internet users between 16 and 64 play monthly (Lightspeed Research Feb 2010), approximately 40 million regular users 39% of 16-64 […]

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Optimise your social media use, part 3

Like me, you’re probably on Twitter, Facebook and LinkedIn (probably more). How do you keep up with everything without wasting your time? How do I do it? First, I unsubscribed from every newsletter I received, created alerts for mention of keywords relevant to me and converted all my newsletters into RSS (see the rest here). Second, I’d like to make sure you understand the concept of your home base, input and outposts (see the rest here). Third, what’s SEO got to do with this?

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Optimise your social media use, part 2

Like me, you’re probably on Twitter, Facebook and LinkedIn (probably more). How do you keep up with everything without wasting your time?
How do I do it? First, I unsubscribed from every newsletter I received, created alerts for mention of keywords relevant to me and converted all my newsletters into RSS (see the rest here). Second, I’d like to make sure you understand the concept of your home base, input and outposts.

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2010 Predictions – want more?

I present to you at this year’s end, the many predictions made in 2009 for 2010 and published everywhere across the Web. You’ll find plenty of eMarketer graphs & comments +tons of links to several other predictions about the coming year. These predictions cover marketing priorities, tactics, advertising spend, gaming consoles, mobile marketing, daily newspapers, electronic products, local marketing, Internet penetration in Canada, etc …

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