Mobile Marketing

Mobile Predictions for 2019

Mobile Predictions for 2019
This entry is part 8 of 16 in the series 2019 Predictions & Beyond

Are you already eager to discover mobile predictions for 2019 and beyond? I’ve compiled a whole bunch of mobile predictions for you. This series of posts is now an annual feature on this blog. However, this year they’ll be shorter and published weekly. 2019 & Beyond Mobile Predictions This post covers digital advertising predictions from 2019 […]

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2019 Digital Media Ad Spend Forecast

2019 Digital Media Ad Spend Forecast
This entry is part 5 of 16 in the series 2019 Predictions & Beyond

Are you already wondering what digital media ad spend forecasts look like for 2019? I’ve compiled many forecasts for various digital ad formats and tactics, as well as those beyond 2019. This series of posts is now an annual feature on this blog. However, this year they’ll be shorter and published weekly. 2019 Digital Ad […]

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2018 Mobile Predictions

2018 Mobile Predictions
This entry is part 5 of 6 in the series 2018 Predictions

Is 2018 the year of mobile? Just kidding, that’s now very far behind us even if it isn’t every business that has yet to get up to speed where mobile is concerned.  What 2018 mobile predictions are you hoping will actually come to pass? Check out below for many 2018 mobile predictions. 2018 PREDICTIONS 2018 […]

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2016 Mobile & Social Media in review

What happened to marketing in 2016? Like last year, I’ve split the 2016 in review into several posts. Previously we covered 2016 in general: 2016 general,design, fashion, food, journalism, music, science, sports and technology 2016 in business: business in general,customer service, ecommerce, privacy and website. 2016 in advertising: ad agencies,ad blocking, ad fraud, ad spend, ad tech, advertising in general, newspapers, radio & audio, out of home, search, television, and video 2016 in marketing: affiliate marketing,analytics, content marketing, email […]

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Ad Spend in 2018 & beyond

Ad Spend in 2018 & beyond
This entry is part 2 of 8 in the series 2018 & Beyond

Are you looking for ad spend forecasts? For total media? For digital only? For television? Whatever you’re looking for, I likely have a link for it in this post! 2018 AND BEYOND So far I’ve covered the following topics in previous posts : the future in general, consumers & demographics, the environment, food, health, marketing, privacy, science, and travel. This time around, we’re […]

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2017 Marketing Predictions

2017 Marketing Predictions
This entry is part 5 of 5 in the series 2017 Predictions

What are the 2017 predictions in marketing? More specifically, what will happen with content marketing, data & analytics, influence marketing, location-based marketing, marketing trends, and mobile marketing? 2017 Predictions 2017 predictions are divided into 3 posts this week: 2017 in general(Monday) Marketing predictions (Tuesday) Ad Spend (Wednesday) Advertising (Thursday) Technology (Friday) Content marketing Online paid content […]

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The marketer’s new digital toolkit – INFOGRAPHIC

The marketer’s new digital toolkit – INFOGRAPHIC
This entry is part 1 of 4 in the series Dimensions of POE

There are 6 dimensions in owned marketing. You’ve likely heard of owned media, but really, this is not media, it is marketing. In the past, owned marketing has been called “below the line marketing”. That is, all marketing activities that specifically are not media.

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