weather variations

Weather variations: Is business ready to face them?

It must be noted that the more time passes, the more extreme and frequent are weather variations phenomena. Rainy springs, hot summers or cold autumns. Companies can lose up to 20% of their turnover. So what can you do? This article originally was published on on October 25th, 2017. Indeed, spring 2017 was sullen, […]

2017 Business in review

This entry is part 2 of 5 in the series 2017 in Review

What happened to business in 2017? Like last year, I’ve split 2017 in review into several posts. Yesterday we covered the last year in general and today’s post is about the reviewing the past year in business, from analytics & BI to e-commerce and privacy. ANALYTICS / BIG DATA / MEASUREMENT The State of Marketing […]