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2020 Advertising Predictions

2020 Advertising Predictions

What are the 2020 advertising predictions? What do the experts say? These 2020 advertising predictions aren’t only for online, but for offline media as well! More specifically, we’ll divide these into advertising in general, ad agencies, ad blocking, digital advertising, coupons, media, local media, media sales, ad tech, mobile, newspapers, native advertising, radio, programmatic, search […]

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Digital Advertising predictions for 2020 and beyond

Digital Advertising predictions for 2020 and beyond

Are you already wondering what digital advertising predictions for 2020 will look like? I’ve compiled a whole bunch of digital advertising predictions for 2020 and beyond. This series of posts is now an annual feature on this blog. However, this year they’ll be shorter and published weekly. 2020 & Beyond Digital Advertising Predictions This post […]

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Enhanced Consumer Choice Tool for Interest-Based Advertising

Enhanced Consumer Choice Tool for Interest-Based Advertising

The Enhanced Version of the Tool Addresses Non-Cookie Technologies, Offers Improved Consumer Interface and Enhanced Choice Options TORONTO – March 19, 2018 The Digital Advertising Alliance of Canada (DAAC) today unveiled an enhanced version of their consumer choice mechanism. It allows setting preferences about data collection and used for online interest-based advertising. “Enhanced Consumer Choice […]

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Additional Guidance Released for the Canadian AdChoices Program

Additional Guidance Released for the Canadian AdChoices Program

The new guidance covers additional ways marketers may be reaching consumers using interest-based advertising and how the self-regulatory program applies TORONTO, ONTARIO – June 1, 2018 – The Digital Advertising Alliance of Canada (DAAC) has published a document called the “Supplementary Guidance for the DAAC Principles” in order to provide direction to participants for how to stay in […]

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Digital Advertising predictions for 2019 and beyond

Digital Advertising predictions for 2019 and beyond
This entry is part 6 of 20 in the series 2019 Predictions & Beyond

Are you already wondering what digital advertising predictions for 2019 will look like? I’ve compiled a whole bunch of digital advertising predictions for 2019 and beyond. This series of posts is now an annual feature on this blog. However, this year they’ll be shorter and published weekly. 2019 & Beyond Digital Advertising Predictions This post […]

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2019 Digital Media Ad Spend Forecast

2019 Digital Media Ad Spend Forecast
This entry is part 5 of 20 in the series 2019 Predictions & Beyond

Are you already wondering what digital media ad spend forecasts look like for 2019? I’ve compiled many forecasts for various digital ad formats and tactics, as well as those beyond 2019. This series of posts is now an annual feature on this blog. However, this year they’ll be shorter and published weekly. 2019 Digital Ad […]

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2017 advertising in review

2017 advertising in review
This entry is part 3 of 5 in the series 2017 in Review

What happened in 2017 where advertising is concerned? Like last year, I’ve split 2017 in review into several posts. Previously we’ve covered: 2017 in general 2017 in business Today’s post is all about the year in advertising: ad agencies, ad blocking, ad fraud, ad spend, ad tech, advertising in general Ad agency Top 100 Digital […]

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